战略组合

A饲料公司的营销战略组合的制定与实施

Establishment and Implementation of Marketing Strategy Combination of A Feed Company

首先，论文找出了企业外部环境的机会和威胁，以及企业内部环境的优势和劣势，采用SWOT分析，得出了合圣饭店服务营销战略组合。

At first , this thesis finds the opportunity , threats from the outside of the enterprise and the advantages and disadvantages from the inside to the firm , utilizing the SWOT analytics way , gains the marketing service strategy composite structure .

第五章对如何实施该战略组合，提出了相应的配套措施。

Finally , section five lists the corresponding measures to fulfill the strategy .

公务员培训管理理念及战略组合研究

A Study on the Management Ideology and Strategic Mix in the Public Servants ' Training

对知识产权战略组合管理进而建立预警系统的知识产权战略动态组合策略。

Dynamic combination strategy covering the establishment of a warning system on the basis of resource management .

然后对天一公司进行战略组合分析，为每一业务单元制定相应措施。

Following that , carries on the united strategy analyses to make the corresponding measure for every business unit .

商业银行改革方向是一个战略组合，是商业银行发展的客观要求。

The direction of the reform of commercial bank is a strategic combination and an objective requirement of commercial batik development .

二十一世纪企业之间竞争不仅是战术或策略组合的竞争，更重要的是企业战略组合或系统的竞争。

The 21st century is not only competition between enterprises tactical or strategic combination of competition is more important to business strategy or combination of the competition .

采用线性战略组合，解出了该贝叶斯博弈的均衡解，并且定义了配电商的成本和电能消费者的收益。

This paper interprets the balanced results of Bayes game with linear strategy , and gives out the definitions of electricity utility cost and electricity customers profit .

在这个基础上，提出加速发展我国书业物流的战略组合和政策建议。

On basis of systematic analysis , the thesis tries to provide suggestions on strategy composition and policy to accelerate the progress of publishing Logistics in our country .

提出如何在绿色理论和绿色意识的指导下，制定企业的绿色营销战略组合，分析由此将给企业带来的整体效应。

Some important methods had been suggested about how to stipulate the strategy group of green marketing and to analyze the entire effect for enterprises under the guidance of green theory .

然而在新产品开发过程中，这两种战略组合对新产品绩效的影响机理尚不明确，理论界也缺乏实证数据对其影响机理进行充分论证，因此需进一步研究探讨。

However , in the new product development process , the mechanism of how the combination of the two types of strategies influence the new products performance is still not clear .

在具体营销战略组合实施方面：①产品策略中提出武钢产品具体的市场细分与定位、研究了管理生命周期战略和新产品开发策略；

In detail , the marketing strategic methods include : first , for product strategic the marketing breakdown and location are erected , the management cycle and new product development strategic are researched ;

本研究借鉴已有的公司创业三种模式，开发出了四个组合创业维度，即产品组合创新、事业部组合风险投资、公司组合风险投资和公司战略组合更新。

This study learned from existing corporate entrepreneurship models , developed four dimensions of portfolio entrepreneurship , namely product portfolio innovation , divisional portfolio venturing , corporate portfolio venturing , corporate strategy portfolio renewal .

如今，随着零售业的国际化，越来越多的国际零售商将特许经营作为其国际市场扩张模式，或者市场进入战略组合之一。

Nowadays , with the internationalization of retailing , more international retailers would like to adopt franchising as their foreign market expansion means , at least as part of a portfolio of entry strategies .

指出青岛港航业有明显的优势，又可充分利用山东半岛蓝色经济区建设的历史机遇，应该首选SO战略组合，但青岛航运金融服务的差距也是明显的，因而应该大力加强航运金融服务的建设。

It is pointed out that the Qingdao port and shipping industry has obvious advantages , and encounters opportunity of the Shandong Peninsula Blue Economic Zone , and SO strategy of combinations should be the preferred strategy .

通过对龙凤山品牌的定位，对北京成品米销售市场进行了市场细分，对目标市场进行了选择，提出营销战略组合与具体实施的计划，并制定了与之相对应的保障措施。

In the end , the author cleared out the segmentation and the targeting on the finished rice in Beijing selling market through the market positioning , put forward the marketing strategies mix and specific implementation plans , and worked the supporting measures related it .

本章共分为三节，第一节采用SWOT矩阵分析的方法对成都市水泥企业的发展战略进行组合分析；

This chapter falls into three paragraphs . the first paragraph adopt the method of SWOT matrix to analyze development strategy in ChengDu cement industry .

文章最后得出价值网概念体现了一种新的战略思维组合模式。

In conclusion , value network appears to be a new strategy thought .

价值网&一种新的战略思维组合

Value Network & A New Strategy Thought

实施多元化经营，意味着企业需要重新调整各项战略的组合利用，而品牌战略是至关重要的组成部分。

Carrying out the diversification strategy , means that companies need to adjust the general use of various strategies inside and outside , and the brand strategy is one of the extremely essential strategies .

经过对战略业务组合、市场和产品的分析，本文提出了立足于军队和航空，加大在其他领域推广抗恶劣环境计算机设备投入的解决方法。

Through the analysis of consist of strategy operation , marketing and production , the article bring forward some resolvent which is increase spread force in other field established in military affairs and aviation .

一种严肃的尝试是市场中性战略，组合经理买/卖（做空）股票在整体数量上不偏向任何市场走向。

One severe attempt to do so is the market-neutral strategy , wherein portfolio managers buy or sell ( short ) stocks in such quantities that there is no aggregate bias towards the direction of the market .

正如强生公司（Johnson&Johnson）所做的那样，制定和管理一个广泛的战略选择组合，是一个多阶段的过程（投资使企业可以在未来增加投资，这是一种权利，而非义务）。

This is a multi-stage process – as practised at Johnson and Johnson – to develop and manage a broad port-folio of strategic options ( investments that give the company the right , but not the obligation , to make extra investments in the future ) .

依据战略方案组合制定出具体的发展战略的实施策略：首先是专业化发展成就企业核心竞争力；其次是人性化管理造就以人为本的企业文化；最后是改进服务质量，增强顾客满意度。

Develop a specific implementation strategy of the development strategy based on combination of strategic programs . Firstly , specialization development achievements core competitiveness of enterprise ; humane management created a people-oriented corporate culture ; lastly , to improve service quality , and enhance customer satisfaction .

其次，本文通过市场营销相关理论具体分析GRL国际货运的海外营销战略和营销组合策略，努力为其找到可持续发展的海外营销模式。

Second , the theory of this paper , a detailed analysis of marketing GRL international freight overseas marketing strategy and marketing mix strategy , strive to find sustainable development of its overseas marketing .

品牌效应是企业无形资产的源泉，但是创造名牌，取得品牌效应的过程是艰辛和曲折的，需要各种品牌战略的有机组合，才能达到目标。

Brand effect is the source of the incorporeal assets .

多品牌战略与品牌组合

The Multi brand Strategy and the Brand Portfolio

第四、五章是营销战略和营销组合的研究。

Chapter four and five is the research about marketing strategies and marketing combination .

本文基于此宏观背景，提出我国地区产业发展的策略取向与企业战略的选择组合。

Based on this macro-circumstance , the paper proposes the strategies of regional industrial development and enterprise strategic options .