激励错位
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形成导游知识欠完善的原因有教育培训内容不全、游客的文化欣赏水平不断提高、导游服务目标与激励机制发生错位等。
Reasons for imperfect tour guide knowledge include that the contents of tourism education and course training are not overall , tourists ' level on culture appreciation has been continually improved , tour guides ' service aim dislocates with invigorating mechanism , and so on .