品牌定位识别
- 网络BPD;Brand Positioning Distinguish
品牌定位识别-
该研究认为，品牌定位、品牌识别与品牌权威都对品牌价值具有影响，而三者的影响程度分别是39%，36%和24%。
The research considers that the impact degree of the brand positioning , the brand identifying and the brand authority on the brand value are 39 % , 36 % , and 24 % .
-
在品牌塑造上，对品牌定位、品牌识别和品牌价值进行分别论述。
In the section of brand establishment , it includes how to establish the brand position , brand recognition and brand value .
-
产品识别的个体效应是指使品牌个体产品的形象体现品牌概念定位，产品识别的群体效应是指使系列产品之间的形象彼此关联。
The individual effect in product identity is to design the brand product image manifest the brand concept and culture , and the series effect is to design series of products of a brand keep each others connection in product image .