主题营销

举例来讲，麦当劳在日本几乎所有的奥运主题营销广告都会通过消费者的手机进行。

In Japan , for instance , almost all of its marketing around the Games will take place through consumers'mobile phones .

按照选定的营销主题对营销工作单数据库中的源数据进行了分析，并给出了主题数据的市场析取方法，为MPMG营销方法提供营销数据信息支持。

It can preprocess the large number of data in database according to the selected subjects , then abstract the useful information , and furthermore analyze the information to support decision . This paper used the data warehouse technology to analyze MPMG marketing data .

关于我国主题公园营销创新的思考

Thinking about Marketing Innovation of Theme Parks in China

主题公园营销战略研究&中国死海旅游项目

Research on Operation Strategy of Theme Park & " Dead Sea of China " Project

第二部分主要对国内外主题公园营销现状进行了分析；

Second part have analysed the domestic and international marketing current situation of theme park mainly ;

营销是企业永恒的主题，营销是主要的生产力要素。

Marketing is the eternal theme of the business , marketing is a major factor productivity .

脚本设计主要是要确定商务网站的营销主题和营销模式，并设计处理过程。

Script design centers on deciding marketing theme and models for E commercial Web site and processing procedure .

该频道也有意吸纳广告主的加入，这些广告主都有绿色主题的营销信息需要与观众分享。

It is also intended to engage advertisers , many of whom have green-themed marketing messages to share with viewers .

中美城市主题公园营销模式初探&以美国迪斯尼乐园和深圳华侨城为例

Marketing Models of Theme Park in China and the United States & A Case Study on Disney World and Shenzhen Overseas Chinese Town

在消费成为主题的营销时代，对物质的追求并不代表着我们未来的现实生活不再需要精神依托和超越。

In the marketing time in which the consumption is main topic , the pursue to goods do not mean that we do not need mind dependent and beyond in the future real life .

我国主题公园市场营销组合策略实证分析

An Empirical Study on Theme Park Combinatorial Marketing Strategy of China

营销领域中永恒的主题&形象营销

The Theme of the Marketing Areas & Image - marketing

论体验旅游时代主题公园的营销策略&以云南民族村为例

On the Marketing Strategy for Theme Park in the Age of Experience Tourism

主题公园体验营销的步骤与策略研究

On Theme Park Experiential Marketing Steps and Strategies

其次，在借鉴传统营销组合的基础上，提出了适合主题公园体验营销组合模式，进一步完善了营销理论，以适应时代对营销领域变革的要求；

Then , this thesis gives a combinatorial pattern of experiential marketing in theme parks on the base of traditional marketing theories , thus makes the marketing theories perfect and suits the requests of marketing innovation .

主题包括市场营销的管理，战略性市场规划，对竞争对手的分析，市场混乱分析，如何满足顾客，消费者行为，产品品牌的发展，直销，定价策略和促销与整合营销传播战略。

Topics includes marketing management , strategic planning , relationship marketing , competitive analysis , the marketing mix , customer satisfaction , consumer behavior , product development branding , direct marketing , pricing strategy and marketing communication etc.

然后，分三部分，分别从产品文化、品牌文化和企业文化角度，较为细致地介绍即墨老酒感恩主题绿色文化营销策划方略。

Then , from the perspective of the cultures on production , brand and corporation culture , the strategies of the green cultural marketing by the theme of " Thanksgiving " is presented detailedly in three parts .

创新不只是技术层面，它是包括管理创新、产品创新、服务创新、主题创新、营销创新和文化创新等在内的全面创新。

Innovation not only is related to technical aspect , but consists of overall innovation including innovations of management , product , service , marketing , culture and so forth . Under the push of global merger wave , many transnational tourist groups are entering Chinese mainland .