手机报

3G时代湖南手机报发展对策研究&湖南手机报市场调查报告

On Development Countermeasures of Hunan Mobile Phone Newspaper in the Third Generation Age : Survey Report of Hunan Mobile Phone Newspaper Market

3G手机报即将成为手机报的发展方向，手机报必然成为报社经营的又一重要品牌。

The 3G mobile phone newspaper will become the development direction of the mobile phone newspaper , and the mobile phone newspaper inevitably will become an important brand which the newspaper office manages .

随着3G时代的即将来临，手机报将有着更为光明的发展前景，但在目前的技术条件下，手机报在初步阶段的发展中形成了一些矛盾。

But in the current technical conditions , there are a number of contradictions in the preliminary development stage of mobile newspaper .

随着3G时代的到来，手机报的发展前景一片利好。但作为一种新生的媒体形式，迅速发展的过程不会毫无阻碍，必然会存在着许多亟待解决的问题。

Moreover , its developing prospect will be bright as the arrival of 3G times . However , as a newborn media form , the rapid development of the mobile newspaper is unsmooth , even existing many problems to solve urgently .

本文以3G和手机报为研究对象，首先，分析3G为手机报的发展带来了哪些机遇和挑战。

In this thesis , 3G technology and the Mobile Newspaper will be the main research objects . Firstly I will give a general idea on what kind of opportunities and challenges the 3G technology has brought to the Mobile Newspaper industry .

近年来中国移动已推出了彩信手机报等大量应用型MMS业务，但还远未达到短信和彩铃的接受程度。

In recent years , China Mobile has launched a lot of MMS-based business applications , such as MMS mobile newspaper , but the acceptance of MMS is far from SMS and ring tones yet .

虽然3G网络的建设速度很快，对手机报而言是一大利好消息，但是手机报的内容表现形态仍然停留在2G阶段，落后于手机网络的建设速度，亟需有质的突破。

Although the construction of 3G networks is fast , which is good news for mobile phone newspaper , the contents and forms of mobile phone newspaper still remain at stage of the 2G era , lagging behind the construction of the 3G networks to a great extent .

手机报：第五媒体魔力初显

Mobile phone news : " 5th Media " debuting under spotlights

电子书、手机报、网络在线图书等风靡全球。

Electronic-book , Mobile Newspaper and reading online has global popularity .

个性化信息服务在手机报中的应用研究

An Application Reserch of Personal Information Service in Mobile Newspaper

新经济形势下的《河南手机报》营销策略初探

" Henan Mobile Newspaper " Marketing Strategy Under the new economic situation

但是，手机报的弊端在发展中逐渐显现，阻碍了手机报的发展。

However , its drawbacks are also gradually emerging during the development .

手机报对传统报纸新闻的二次传播特点研究

Research of Mobile Phone 's Characteristics of Secondary Spread Based on Traditional News

随着手机报的逐渐发展，其自身特点也慢慢得以呈现。

With the development of the Mobile newspaper , its characteristics also can be presented .

论我国手机报的形成、特点及发展前景

The Research of the Formation , Character and Development of Mobile Phone Newspaper in China

寻求大众传播媒介与农民工的良性互动&以手机报为例

Seeking the Interaction Between Mass Media and Migrant Workers & Taking mobile newspaper as an example

阅读手机报已经成为一种时尚，甚至生活的必须。

The mobile newspaper has become a fashion even necessity for people to read the mobile newspaper .

传媒融合中手机报的发展与困境研究

Integration in the Media Reported the Research of the Development and the Plight of the Mobile Newspaper

在本章的最后，笔者对手机报未来的发展提出了一些自己的想法。

At the last part , the author proposes some ideas about future development of the mobile newspaper .

文中主要讨论了报纸网络版、手机报和跨媒体平台建设当前这几种主要形式。

Several main media forms such as internet version , self-phone newspaper and trans-media platform construction are discussed .

手机报作为新兴的传播媒介，具有巨大的发展潜力和空间，也对新闻传播学产生了许多新的有价值的启示。

It has great potentialities and also brings a lot of new valuable enlightenment to journalism and communication science .

第四部分，基于手机报开展信息服务的必要性和可行性。

The fourth part focus on the necessity and feasibility of developing information service based on mobile phone newspaper .

手机报在政治、经济、文化、社会生活中的重要性日益凸显。

The importance of mobile newspapers highlights itself in the territories of politics , economics , culture and society life .

下面就让我们一起看看《中国日报》手机报独家发布的“2010最不靠谱研究榜”。

Now it 's time to see the " 2010 most unreliable research list " from China Daily mobile news .

手机报的盈利模式探析&以《湖北手机报》为例

A Study on the Profit Model of Mobile Newspaper & Taking the " Hubei Mobile Newspaper " as an example

新兴媒体手机报&经问世就凭借自身独特的媒介特性快速发展。

Once released , the mobile phone newspaper as the new media has been developing rapidly because of its unique characteristics .

作为一种新型的新闻传播形式，手机报新闻受到国内外读者越来越多的关注。

As a new form of news transmission , mobile news has attracted more attention from the readers at home and abroad .

而新媒体是在传统媒体之后产生的，建立于新技术支撑下的媒体形态，包括互联网、移动电视、手机报、数字报刊等，也称为第五媒体。

Compared with traditional media , the emerging electronic media mainly encompasses internet , mobile television , mobile-phone newspaper and digital newspaper .

将手机报发展中存在的问题划分为表面原因与深层原因，并对上述问题进行分析，找出了笔者认为的阻碍其健康发展的原因所在。

Through analysis of the issues mentioned above , the author finds out the reasons that obstruct the better development of the mobile newspaper .

而在汶川地震、奥运会等重大新闻事件中，手机报所发挥的重要作用，使人们对它的期待越来越高。

It played a great role in reporting major news events in Wenchuan earthquake and Olympic Games , which made people have increasing expectation on it .